How much does it cost to hire a digital marketing agency?
That’s probably one of the first questions you’ll ask when you’re thinking about getting support for your business [...]
How Digital Marketing Agencies Stack Up Against Traditional Agencies
Digital Marketing Agencies vs Traditional Agencies. You’ve seen big traditional agencies evolve. Many began in print, branding and [...]
How Net Branding Uses AI the Right Way – To Help You Be Seen, Be Heard, and Be Found
AI is everywhere. It’s in your inbox, on your social feed, and yes, it's now shaping how digital marketing gets [...]
AEO is the real game changer. Why GEO alone won’t cut it
Have you noticed fewer clicks from search lately? That’s not your imagination. AI chat interfaces are designed to answer questions [...]
How Google’s AI Mode Changes the Game (And Why GEO Matters)
I tried Google’s new AI Mode recently. It felt like asking a wise friend, a Gemini-powered assistant. No [...]
GEO and SEO: Understanding Search Engine Optimisation With AI
Digital marketing is a constantly evolving field, and one of the biggest topics in the industry is the rise of [...]
Generative Engine Optimisation (Geo): What We Know About the Future of Digital Marketing
Cathy Mellett, Founder and Director of Net Branding, shares her thoughts about the emergence of Generative Engine Optimisation and [...]
SEO and SilverStripe – A Frustrating Combo (When You’re Not In Charge)
SEO and SilverStripe Let me be honest: I don’t mind SilverStripe. It’s solid, it’s flexible, and the fact that [...]
Where did that Google Review Go?
Right, let’s talk about something that trips up heaps of business owners: missing Google reviews. You’ve just had a [...]
SEO in 2025: Adapt or Fade Out
Let’s skip the fluff: if your SEO strategy hasn’t changed since 2021, you’re already playing from behind. Search isn’t [...]
Cost of Google Ads Soar With CPCs Increasing by 30 – 100%: Why Is This?
Google’s automated advertising tool is focused on recommended suggestions and automates “auto-apply recommendations”. But why is this important? [...]
How to optimise Google Business Profile images for local SEO? Are photos on your GBP profile important?
Google Business Profiles have been around for a few years now, and Google is rapidly shifting towards more image-based content, [...]