What are the benefits of SEO?

Despite Google not publishing official statistics, it is estimated that around 40,000 searches are processed every second. Search is a method by which all users access the internet, whether they are looking for an answer to a question, finding the right products or just wanting to visit a website.

Improve your ranking on search engines by being more transparent with the webmaster community. Increase Trust to Google and Increase Quality to your Searcher.

You need to do more than just show up on Google if you want potential customers to find your business. It’s been found that the top 3 organic Google results get 75% of all the clicks. Most people prefer to click on the first few results when they search, so it’s crucial that you make sure your site is in those 3 spots at.

SEO is an integral part of almost every marketing campaign and it’s a great way to support your PPC efforts. Consumers are more likely to trust your company if they find your website through relevant organic search results but more so, if you appear within multiple instances on that first page.
Digital marketers understand that SEO is essential to generating more website traffic and higher quality requests. Business owners understand that they need online results that support their marketing strategy.

Using our Net Branding SEO Agency Experts, we analyse the competition in your sector to give you a detailed overview of their strategy and what they’re doing to rank on Google. We will analyse your competitors to see where they strengthen & lose, which we’ll use as the basis for an SEO campaign.

Reaching a larger audience is important for any business. However, it can be difficult to do this when your content isn’t getting found by people on Google search.

SEO helps to ensure the content you’re investing in is useful as it can deliver value and drive leads, sales, and trust. We use tools to identify any gaps in your content, track trends in the market and assess how well it’s working for you whilst plugging the identified gaps and exploring the online opportunities.

When redesigning your site or migrating to a new platform, it’s important to take SEO into consideration. Your rankings might be affected if they don’t already have a strategy in place. Developers can help with aesthetics and functions but SEO professionals know the trends and have a better understanding of how to promote websites. This means they can guarantee your website will stay at the top of popular search results. The best combination of skills is one Digital Company or Agency that can support both your website development and your SEO.

When it comes to eCommerce, success hinges on your ability to compete in search. Customers are looking for the products they want and if your competitors appear before you, then that’s a sale immediately lost. When your business takes place online, SEO can help attract new and returning customers.

When you perform a search, the engine uses an algorithm to come up with which pages to show. The algorithms that search engines use to rank their results are complex and can contain many different factors. A major part of this ranking is determined by individual things like the number of in links (how many other sites link to it).

Keyword research is not a ranking factor, but it’s still really important to SEO. Before most SEO activity can take place, keyword research is crucial to understand which keywords are the most valuable and the most competitive. Through keyword research and understanding your competitors, you can better understand the landscape of your industry & identify where opportunities exist. This will also help you understand how to prioritize and focus your SEO efforts.

For your website to rank on search engines, it has to have content. Content can come in various forms, from a blog post, whitepaper, product page, video or other form that answers a user’s query. Every piece of content should help fulfill a specific goal that aligns with your business goals. However, it’s important to consider how the content will be used. Content can inform or entertain, as well as enable a transaction. Usually a successful piece of content does one or more than one of these things.

Getting links from other websites and social media will boost your link profile letting Google know that your content is reputable and relevant. A strategy that incorporates internal and external links can help the algorithm crawl your website and measure its relevance, quality and trustworthiness (Trust Flow and Citation Flow).

Quality HTML design helps you optimise your pages and provide good content that will be in-line with the topics your website covers. This will result in higher ranking on Google, because the algorithm takes into account how closely related your website is to its original search term. Additionally, a well-structured page makes for a better browsing experience for users which encourages them to stay on the page. The speed of your page, its mobile-friendliness and how easy it is for Google to index it can all affect ranking.

To make your site trustworthy, you need to establish authority in your domain and content by for example acquiring recognition from third parties and publishing fresh blog articles regularly. Creating consistent, high-quality content that is both search engine optimised and provides people with a reason to share it. A social media presence with constant content and engagement, great Google Reviews and a solid on page presence via Google Maps all support the building of Trust process.

The reasons behind your SERP rank are many. You need the right understanding when it comes to on-page, off-page and technical SEO in order to improve your rankings. That’s why our Digital Marketing and SEO services are a great option for you if you want to get ahead of the pack.

SEO can help you with your business growth. It’s important to know what kind of SEO services are available, depending on what your needs are. The Two Imp.

Online marketing is the first step to having your business grow. The metadata, links and on-page tags are all evident of your intent, but they won’t automatically help you reach every possible customer. Content that has a strong on-page SEO strategy is better aligned with the search intent of potential customers. This means that people who genuinely need what you offer are more likely to find your content and buy it.

Off-page SEO such as creating backlinks to your site can help increase your credibility and authority online. Building off-site links can build equity and authority through social media shares or guest blogging which can increase your rankings on search engine rankings.

Technical SEO is a type of SEO aside from the main focus. It works behind the scenes, locking down technical aspects of your website that may be hindering your search rankings. Technical SEO is all about making sure that the way you present your website, enables Google’s algorithm to crawl and index it easily. This includes developing an XML sitemap, optimising for mobile, schema and adding breadcrumb menus, etc.

Technical SEO is one of the most complex types, as it’s often overlooked. The good news is that you need to focus on all three types of SEO if you want your internet marketing to succeed: Technical, On-Page and Off-Page. Net Branding’s team of specialists focus on all SEO Elements and keep up to date with Google’s constantly shifting algorithm and rules.

Technical SEO is important as it enables people to create good content that can rank better. The barriers we remove can allow them to rank consistently at the top of SERPS.

Getting a good SEO strategy can be complex and time-consuming, so it’s important to manage and prioritise well in order to get the highest impact. There’s a lot of information to process in order to analyse what’s working best, but these are necessary steps if you want to stand out. We support you across all elements focusing on what is needed to enhance and grow your digital footprint. We help you BE seen, BE heard and BE found online (TM).

We Save You Time, Effort and Stress with SEO and Great Websites giving you the Competitive Edge.