Cathy Mellett
The person behind Net Branding – Be Seen, Be Heard and Be Found Online. You want [...]
How to rank on AI Overviews
You want your brand named in the snapshot. You want qualified visitors. You want a partner who owns [...]
Generative Engine Optimisation (GEO) for AI Search
Author view At Net Branding, I think SEO still works. It just works differently now. Quick answer. [...]
AI adoption in New Zealand in 2025. What’s real and how you can act
New Zealand has moved from dabbling to doing. Use this guide to see where the country sits today, what’s [...]
AI maturity in New Zealand
You want the real picture. Adoption is high. Scaled, governed use is still catching up. This page gives you [...]
AI in New Zealand: Practical Guide for 2025
Why AI matters in New Zealand right now What NZ organisations are seeing AI has moved from talk [...]
Web Development in New Zealand: What You Need to Know
At Net Branding, we believe every Kiwi business should Be Seen, Be Heard, and Be Found Online. Web development [...]
Is GEO Replacing SEO? Our straight answer and how we use both at Net Branding
For many business owners, this can feel a bit techy. That is okay. At Net Branding, we take [...]
How Net Branding Helps Clients Increase Their Digital Presence with AI in Digital Marketing
As a small business, you’re probably seeing a lot about how Artificial Intelligence is the next big thing in [...]
Digital Due Diligence: What to Check Before Buying or Selling a Business
Why the Digital Side Matters More Than Ever When we buy or sell a business, we usually look [...]
SEO Is Not Dead: It’s Just Changed
With the growth of Artificial Intelligence and Generative Engine Optimisation, marketers and brands are in a panic about the [...]
Local SEO Made Simple: Build a Strong Online Presence with Net Branding
When people look for a business near them, the first place they go is Google. They’re not just [...]