Monitoring your on-line reputation requires effective use of social media management tools. Net Branding actively promotes social media tools that can facilitate the critical steps in a successful social media presence for your organisation.
Design
Good design is a critical part of any web or social media presence. Like the clothes you wear to a job interview or a business meeting, a professional looking social profile or website is the first step toward being taken seriously online.
Invite
Likes are not difficult to achieve but you need to know certain things to get liked on Facebook.
- Make your page interesting and fun. You can add interesting and fun videos, pictures, quotes, activities or even create contests.
- Good content is the trick. If you want your Facebook page to be really popular then nothing works better than great content!
- Ask fun and interesting questions.
- Invite your friends to like your Business Page.
- Add your social media URL’s to all communication. e.g your email signature.
Engage
Authentic engagement must be part of your company’s DNA. Show That You Care……
In order for social media to be effective as a sales and marketing tool, you need to use it the way that it was intended to be used. Have a conversation with your followers. Show some personality and take the time to respond to and interact with social media followers.
Convert
Create an Easy Path to Conversion. The first step is to get social followers to click over to your site. Share website content (like a great blog post) with social followers. Social landing pages should include clear call to actions that tell the visitor how to buy, fill out a form, sign up for a newsletter, etc. Conversion points should be no more than two clicks away from a social media page.
To find out how you can achieve this for your business social media presence please contact the team at Net Branding.