Written by Glen Hatcher | Group Manager (Albany Group) – In association with Trade Networking Group (TNG) – My takings on Cathy’s talk and presentation. (An extract from the weekly news update)
Cathy Mellett of Net Branding was our guest speaker and is a partner to the TNG Group..
In the online space, networking is essential. We start with a website. Then we add things like Facebook, Twitter, LinkedIn and the list goes on.
So what is social media all about? We are here at TNG to build reputation among like-minded people. So we should carry this on through to our online presence and branding.
Blogs and news boards are a portal of articles to build strength of brand. Putting strategies in to each of these areas as a social media strategy is inclusive of all aspects of your online presence.
When writing blogs, keywords are essential to ensure your are search engine optimised. Bringing a layer below these key words will strive you a strategic advantage.
When entering in to the online arena, the need to constantly update your online presence is essential.
To contact Cathy Mellett of Net Branding for support and coaching. (Social Media, blogging, SEO and websites)
Email: cathy@netbranding.co.nz
Mobile : 0211 229-116