How to make Social Media updates more engaging? This is a question that I am often asked when I’m onsite with clients as their social media coach.

As a guideline, I’ve created a summary of tips and I hope these assist you in writing quality content for your blog and social media networks such as Facebook / Twitter / Pinterest and LinkedIn.

  1. Make sure your social media updates and blog posts are relevant to your audience and business.
  2. Be succinct, friendly, and conversational.  Remember this is a social environment after all.
  3. Share great photos and videos.  The visual medium tends to be more engaging and gains a wider reach than pure text updates.
  4. Ask questions or seek input.  This adds to the conversation.
  5. Give access to exclusive information and specials.
  6. Be timely by posting about current events, holidays, or news.  Example with Christmas approaching, have you prepared your social media plan for the holiday period.

Do you have any additional tips that you would like to share that have helped increase your social media engagement?

For more information or to find out more about our Social Media Coaching service, please contact us.

Net Branding for Social Media Services.