Relevant and Quality Content – One of the most important things to do for better Search Engine Optimization is to provide quality content with relevant and well targetted keywords. Make sure the articles you choose to upload are relevant to your site’s content and provide helpful information. If you have some of the same articles as another site, the most relevant quality site will be higher in the rankings so the duplicate content itself, will not lower your rankings. Keep your site current and add new content on a regular basis.
Create a Blog and Become a Blogger – If you haven’t already done so, you need to add a blog to your business website. Blogging is a highly efficient way to raise your ranking in Google because a blog does two things. 1. It can add many pages of keyword targeted yet relevant, quality content to your site which will be noticed by Google. The more quality pages indexed, the more chances you have to be on page one. And 2. A blog can boost the number of quality inbound links to your content online.
6. Relevant Inbound Links – Quality inbound links are a great way to add relevance and importance to your site. Guest posting on high quality blogs is one of the best ways to accomplish this task. Commenting on existing blog comments works well also. Always use keyword rich posts with appropriate sites and use relevant keywords for your links. Google does not value links from article banks as much as they used
Social Media – As with many aspects of internet marketing or online branding, social media plays a big part in SEO. Be active on your social sites. Do not let them go stale. There is nothing worse than a Facebook page with a last update of Jan 2011. Engage in conversations, post new info regularly and involve your visitors.
