There are several ways to improve the performance of your Google Ads campaigns. Here are a few suggestions:
Keyword research: Identify the most relevant and popular keywords for your business and target them in your ads. This will help your ads show up when people are searching for products or services related to your business.
Ad copy: Write compelling ad copy that clearly communicates the benefits of your products or services and encourages people to click on your ads.
Ad relevance: Make sure that your ads, landing pages, and website are all relevant and consistent with each other. This will help improve your quality score and increase the chances that people will engage with your ads.
Ad placement: Choose the right placement for your ads so that they are shown to the right audience at the right time. For example, if you are running a promotion for a limited time, you might want to show your ads to people who are likely to make a purchase in the near future.
Conversion tracking: Set up conversion tracking so that you can see how many people are taking the desired action on your website after clicking on your ads. This will help you understand which ads are performing well and which ones need improvement.
