Another revenue boosting trial in tge constantly changing social media world? Facebook today announced a small test of a plan to let marketers ( businesses) run more kinds of advertising in your desktop news feed.
In particular, the test involves “page post link ads,” which are spots crafted from posts on a brand’s or business’s Facebook page and intended to direct people to the marketer’s own Web pages. Advertisers will be able to run them not just on the right-side ad section, but also in the news feed, the place where people spend most of their time on the social network–in other words, prime real estate. These ads plan to run through the Facebook ad exchange, which allows ads to be targeted to you based on your shopping and browsing habits across the entire Internet.
A good thing or bad thing?
