Earlier this month Facebook changed the cover picture rules again. Here’s what Facebook had to say. This news brought to you by the social media coaches at Net Branding (Auckland).
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“All covers are public. This means that anyone who visits your page will be able to see your cover. Covers can’t be deceptive, misleading, or infringe on anyone else’s copyright. You may not encourage people to upload your cover to their personal timelines. Covers may not include images with more than 20 percent text.”
Before you scramble to take advantage of the newly-relaxed rules, first remember that Facebook’s 20 percent text rule is still in effect and doesn’t exclude contact information or calls to action. Also, now that cover photos are being displayed within News Feed, choose an image that will encourage viewers to click through — in other words, don’t clutter it with contact details.