3 August 2011.

I am often asked the question – how do I start finding fans for my Facebook business page?

Starting your social media journey on Facebook can sometimes be a little daunting. I hope that these few pointers included below can assist you to grow your business internet profile and branding.

As you commence your journey on Facebook – what other things can you do to bring awareness to your Facebook Business Page

  1. Add a Facebook “like” box to your website or blog.
  2. Included a Facebook icon linking to your Facebook page on your signature template.
  3. Click on “invite Friends” link to invite current Facebook friends to “like” your business page. Remember to consider the timing of this invite as most people are generally online in the late afternoon or evenings.
  4. Offer an incentive to your customers to “like” your page.
  5. Join any relevant groups and share information.

Once underway, how do you continue to expand your Facebook Business Page Fan Base?

  1. Keep an eye on your existing fans to assess when most of them post to your page. This may provide a guideline to you for the timing of releases/update posts to your Facebook Business Page Wall.
  2. Use Facebook Insights to give you an idea of your Facebook page analytics
  3. Always respond to comments thereby encouraging interaction with your existing Fan Base.
  4. Refrain from any political, religious, or contentious topics unless these relate directly to your brand or brand message.
  5. Whilst posting to your Facebook page is mandatory, too many daily posts can create a negative perception and result in you losing Facebook Fans.
  6. Ask your Fans for any ideas on what they want to hear about or see you posting information on.

For more information regarding your social marketing and media profiles. Please contact Cathy at Net Branding.

This article was extended in 2023.

In today’s digital world, social media platforms have become an essential tool for businesses to reach out to their customers and expand their reach. However, managing social media platforms comes with its own set of challenges, one of which is dealing with trolls and managing the fallout. This is where experienced social media companies come in.

Choosing a company that has been around since the early days of digital marketing can offer numerous advantages, and Net Branding is one such company that stands out in this regard.

Net Branding is one of New Zealand’s first integrated social media and digital marketing companies.

They have been around since 2010 and have accumulated extensive experience and expertise in the field. Being one of the pioneers in the industry, they have seen the evolution of digital marketing and social media, and have adapted their strategies accordingly.

Here are some reasons why choosing an experienced company like Net Branding is important:

  1. Knowledge and Expertise

An experienced social media company like Net Branding has in-depth knowledge and expertise in dealing with various aspects of digital marketing. They have worked with different types of businesses and have gained valuable insights into what works and what doesn’t. They have a thorough understanding of various social media platforms, algorithms, and trends, and can use this knowledge to create effective social media strategies that can help businesses achieve their goals.

  1. Proven Track Record

An experienced company like Net Branding has a proven track record of success. They have worked with numerous clients over the years and have helped them achieve their marketing objectives. They have a portfolio of successful campaigns and case studies that showcase their expertise and effectiveness in delivering results. This gives businesses the confidence that they are working with a company that knows what they are doing and can deliver results.

  1. Crisis Management

Social media platforms can be a double-edged sword. While they offer businesses an opportunity to reach out to their customers, they can also be a source of negative feedback and criticism. Trolls, negative reviews, and social media crises can damage a business’s reputation and affect its bottom line. An experienced social media company like Net Branding has the skills and experience to manage such crises effectively. They can take swift action to mitigate the damage and protect (as best as possible) a business’s reputation.

  1. Adaptability

Digital marketing and social media platforms are constantly evolving. An experienced company like Net Branding has the ability to adapt to these changes and stay ahead of the curve. They are constantly updating their knowledge and skills to stay relevant and effective in the ever-changing digital landscape. They can identify new trends and opportunities and use them to create innovative marketing strategies that can help businesses stay ahead of the competition.

  1. Long-Term Partnership

Choosing an experienced social media company like Net Branding can lead to a long-term partnership.

  • They can work with businesses to develop a comprehensive digital marketing strategy that can help them achieve their long-term goals.
  • They can provide ongoing support and advice to help businesses stay on track and adapt to changes in the market.

This can lead to a long-lasting and mutually beneficial partnership that can help businesses grow and succeed.

In conclusion, choosing an experienced social media company like Net Branding can offer numerous advantages for businesses. They have the knowledge, expertise, and track record to deliver effective digital marketing strategies that can help businesses achieve their goals. They can also manage crises effectively, adapt to changes in the market, and provide ongoing support and advice.

Choosing an experienced company like Net Branding can lead to a long-term partnership that can help businesses grow and succeed in the ever-changing digital landscape, that they have been part of for many years.