“Business should seriously consider Facebook as a social media platform if they have not done so already”, says Cathy Mellett of Net Branding in Auckland.
It is Facebook’s massive reach across the web that may soon prove to be a hugely powerful weapon in the search space. As you may know, Facebook recently unveiled its new Graph Search tool in beta. It’s still rolling out, and Facebook is working to bring many more features to it. During the recent announcement, Mark Zuckerberg indicated that Facebook’s Open Graph would be added in the future. One has to imagine that Facebook-related activity (which could be any number of things as long as people are logged in) on sites across the web will be part of the equation, which could actually play a major role in ranking content.
In our opinion Facebook should be part of your social media rollout. It’s impact on your business online presence and community involvement should not be underestimated.
To discuss further please contact us via our blog or call Cathy directly on 0211229116.
