AI – A safe bet or not. You choose when it comes to content generation.

Let’s take a trip down memory lane to 2023. There was a website that made a bold move by purchasing an expired domain. In July of that year, they published their very first article. Impressive, right? But what happened next is what really caught everyone’s attention. By August, they had already published a staggering 5000 articles. And by September, they had a mind-boggling 15000 articles, resulting in a whopping 12 million organic traffic views. Can you imagine the potential income that could be generated from that kind of traffic? Well, this website was on track to make over £60k per month in passive income.

search engine results

According to SEM RUSH, this website was poised to dominate the search engine results pages (SERPs) with its 12 million organic traffic views. It seemed like nothing could stop this money-making machine.

But then, out of nowhere, the site vanished. Just like that, it was no longer existent, wiped off Google.

Here is our Net Branding check of the website as at 30 October 2023.

Google penalize AI content

So, what happened? Was this site penalized by Google for overusing AI in their content generation? Or did the owners decide to take the site offline themselves, perhaps to explore other ventures?

This case raises an interesting question: Does Google penalize AI content? The truth is, we can’t say for certain. Google does have algorithms in place to detect and penalize websites that engage in manipulative or spammy practices. However, the exact workings of these algorithms are closely guarded secrets.

It’s important to note that AI-generated content is not inherently bad or frowned upon by Google. In fact, there are countless websites that utilize AI in their content creation process and have seen great results. The key lies in creating high-quality, valuable content that resonates with your audience.

AI can be a powerful tool in content generation, helping to automate and streamline the process. It can assist in tasks such as generating topic ideas, formatting content, and even language translation. But it should never replace the human touch – that unique perspective and storytelling ability that sets us apart.
At the end of the day, the fate of a website lies in the hands of its creators. Whether AI content is penalized or not, it’s up to us to use it responsibly and ethically. We must ensure that the content we generate provides real value to our readers and doesn’t just serve as clickbait or spam.

So, does Google penalize AI content? The answer is not so clear-cut. It’s a mix of algorithms, human judgment, and the quality of the content itself. The best approach is to focus on creating authentic, engaging content that connects with your audience. And who knows, maybe your website will become the next big thing, without any penalties from Google.